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PRESS RELEASE

The NEW online marketplace - Exclusively for the Retail Industry

Irving, TX, November 5, 2009: The Retail Industry Leaders Association (RILA) introduced the RILA Retail Marketplace today. This valuable new online resource will be available to all RILA members from a link on the RILA homepage (www.rila.org) The RILA Retail Marketplace will feature a wide range of products and services exclusively for the retail industry that will support America’s leading retailers in their purchasing decisions.

RILA partnered with MultiView, Inc., an Irving, Texas-based publisher of electronic buyer and supplier guides, to develop the RILA Retail Marketplace. The Marketplace was created to be the leading search engine for retailers. Whether industry professionals are looking for facility management, communications, supply chain logistics or security and loss prevention the RILA Retail Marketplace will make it simple to find suppliers.

Within the RILA Retail Marketplace, users have the option of performing keyword-driven searches, or a category-specific search. Both methods produce the most industry relevant results on the web. The Marketplace also includes Request for Information (RFI) functionality. This feature allows users to contact participating suppliers with a click of their mouse. With a downloadable desktop search application available, industry professionals have the ability to search for items directly from a small search window on their desktops - making the search process as convenient and time-efficient as possible.

Along with the option to purchase a graphically robust company listing, direct website hyperlink and e-mail generation capacity, the Marketplace allows supplier companies to add videos to their listing. This feature gives users immediate access to video formatted information and promotions that will help them easily procure products and services specific to their industry needs. Another option that is one of the best ways to highlight your most popular products and services is the Product Showcase. With front page rotation of select products that link directly back to the company's website, this attribute will bring life to each product.

ABOUT RILA

RILA is the trade association of the world’s largest and most innovative retail companies. RILA members include more than 200 retailers, product manufacturers, and service suppliers, which together account for more than $1.5 trillion in annual sales, millions of American jobs and operate more than 100,000 stores, manufacturing facilities and distribution centers domestically and abroad.

ABOUT MULTIVIEW

MultiView, Inc. is a privately held corporation based in Irving, Texas. MultiView publishes a growing series of industry-specific, online directories. MultiView directories are state-of-the-art; satisfying the need for keyword searching through the use of powerful search engine technology, as well as presenting suppliers in a traditional category/heading format.