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PRESS RELEASE

The NEW Online Search Engine for the Military Resale Industry

Irving, TX, October 26, 2009: The American Logistics Association (ALA) introduced the ALA Business Resource today. This valuable new online resource will be available to all ALA members from a link on the ALA homepage (www.ala-national.org) The ALA Business Resource will feature a wide range of products and services exclusively for the military resale industry that will support commissaries, exchanges and MWR facilities in their purchasing decisions.

ALA partnered with MultiView, Inc., an Irving, Texas-based publisher of electronic buyer and supplier guides, to develop the ALA Business Resource. The Resource was created to be the leading search engine for the military resale industry. Whether industry professionals are looking for apparel, groceries, military items or household products, the ALA Business Resource will make it simple to find suppliers.

Within the ALA Business Resource, users have the option of performing keyword-driven searches, or a category-specific search. Both methods produce the most industry relevant results on the web. The Resource also includes Request for Information (RFI) functionality. This feature allows users to contact participating suppliers with a click of their mouse. With a downloadable desktop search application available, industry professionals have the ability to search for items directly from a small search window on their desktops - making the search process as convenient and time-efficient as possible.

Along with the option to purchase a graphically robust company listing, direct website hyperlink and e-mail generation capacity, the Resource allows supplier companies to add videos to their listing. This feature gives users immediate access to video formatted information and promotions that will help them easily procure products and services specific to their industry needs. Another option that is one of the best ways to highlight your most popular products and services is the Product Showcase. With front page rotation of select products that link directly back to the company's website, this attribute will bring life to each product.

ABOUT ALA

The American Logistics Association is a voluntary, nonprofit organization of manufacturers, manufacturer's representatives, brokers, distributors, publishers, and other companies that sell or provide products and services to the military resale systems and MWR/Services. ALA uses the term "military resale systems" as a broad term that includes all military exchanges and commissaries, Department of State stores, Veterans Canteen Services, as well as all of the armed forces' Morale, Welfare, and Recreation (MWR) activities that involve a product or service. A global organization, ALA is represented by members in countries around the world. Members are diverse, with companies of all sizes in a wide variety of industries.

ABOUT MULTIVIEW

MultiView, Inc. is a privately held corporation based in Irving, Texas. MultiView publishes a growing series of industry-specific, online directories. MultiView directories are state-of-the-art; satisfying the need for keyword searching through the use of powerful search engine technology, as well as presenting suppliers in a traditional category/heading format.